Ebook Download Public Relations

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Public Relations

Ebook Download Public Relations

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Review

Public Relations does a better job than any other text I've seen of helping students feel a part of the profession they are entering and connecting them to the best resources the profession has to offer in terms of ethics and professional development. The text is relevant and full of great examples. -- Lisa Lundy, Louisiana State University"Public Relations is the textbook you've always wanted. It covers all the important aspects of public relations thoroughly and in a style of writing that appeals to a younger audience wanting to learn more about our profession."--Kirk Hazlett, Curry College"I would strongly recommend Public Relations, primarily because of its digital emphasis, its pedagogical features, its emphasis on both strategic and tactical communications, and its relevancy to contemporary public relations practice."--Shirley Staples Carter, University of South Carolina

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About the Author

Tom Kelleher is Professor and Chair of the Department of Advertising at the University of Florida. Kelleher has published in many scholarly journals including Public Relations Review, Journal of Public Relations Research, and Journal of Communication.

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Product details

Paperback: 456 pages

Publisher: Oxford University Press; 1 edition (January 4, 2017)

Language: English

ISBN-10: 0190201479

ISBN-13: 978-0190201470

Product Dimensions:

9.9 x 1.1 x 7.8 inches

Shipping Weight: 1.8 pounds (View shipping rates and policies)

Average Customer Review:

3.5 out of 5 stars

2 customer reviews

Amazon Best Sellers Rank:

#227,544 in Books (See Top 100 in Books)

A required book for school. Covered material, was sufficient.

This book is easy to read.

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